BREAKING NEWS!!! Microsoft Officially unveils the brand new Windows logo on February 18, 2012. Microsoft confirmed that Windows 8 would use a vastly different logo than previous versions of Windows.
Windows 8’s Metro UI is a pretty dramatic departure from what most Windows users are used to. In light of this, Microsoft has seen fit to redesign the Windows logo we’ve all come to know and love. The company unveiled the new logo via the Windows Team Blog late on Friday afternoon. Have a look at the brand new logo, as well as a timeline of Windows logos, below:
Microsoft’s Sam Moreau explains that over the years, and as the operating system evolved from Windows 1.0 to Windows Vista and Windows 7, the Windows logo had evolved from a simple window to a waving flag. However, Microsoft is eager to take Windows back to the logo that started it all.
” […] if you look back to the origins of the logo you see that it really was meant to be a window,” Sam says. ‘Windows’ really is a beautiful metaphor for computing and with the new logo we wanted to celebrate the idea of a window, in perspective.”
So really, Microsoft hasn’t done much in the way of re-designing so much as return to the old concept of a window to represent Windows. Obviously it’s got a very Windows 8 / Windows Phone 7 feel to it, but what’s got us most excited is the fact that this likely means ‘Windows 8’ isn’t just a codename. Microsoft hasn’t ever confirmed that Windows 8 will be what the next version of Windows will be called, but it’s hard to imagine the company unveiling a new logo featuring the Windows 8 name if it’s not the official title.
As in Microsoft Windows Official blog, these are the few key goals for redesigning logo.
1. Microsoft wants the new logo to be both modern and classic by echoing the International Typographic Style (or Swiss design) that has been a great influence on our Metro style design philosophy. Using bold flat colors and clean lines and shapes, the new logo has the characteristics of way-finding design systems seen in airports and subways.
2. It was important that the new logo carries our Metro principle of being “Authentically Digital”. By that, it does not try to emulate faux-industrial design characteristics such as materiality (glass, wood, plastic, etc.). It has motion – aligning with the fast and fluid style you’ll find throughout Windows 8.
3. MIcrosoft Windows final goal was for the new logo to be humble, yet confident. Welcoming you in with a slight tilt in perspective and when you change your color, the logo changes to reflect you. It is a “Personal” Computer after all.